MD's Message !

Our focus is on specific growth opportunities by:

• Redefining the market boundaries.

• Moving the decision making process closer to the market & farmers through empowerment.

• Addressing & responding the need of the market faster and in time.

• Working closely with farmers to understand the need gaps in a better and intimate way.

• Providing Crop Solutions by valuable, differentiated products & services.

• Developing trust & confidence of farmers and stockists, distributors, dealers, retailers in PREET as a valued, reliable partners.

• Helping them to help us in winning the market share.

PREET is being identified as a Company of “Quality Products” with “Value for Money” and indeed a great feat. It would be our constant endeavour and unending urge to excel on this quality bestowed on us through improvement & economies of scale in our manufacturing, supply chain and technology development processes and service functions.

This year we are cascading our Mission, Vision, Values and Code of Business Principles within the company as we believe that Values constitute the foundation for integrating key business requirements within a result oriented frame work and that create basis for action and feedback. We are ensuring that everybody in the organization should have a clear picture of what our value mean in practice – “What does it mean to me?” and “What should I do more and What should I stop doing” The objective is that everyone in PREET through thought and action convert the values to behavioural actions in day to day working.

We have a clear vision for PREET and strategies are set out. We achieve & surpass the business plan & objectives through partnering with our valued customers, farmers, distributors, dealers, retailers to realize success and generating their Trust & Confidence in PREET.

We at PREET, are committed to retain excellence in quality of our products and after sales service, with focus on customer satisfaction and market leadership. We vow to remain a responsible corporate citizen, contributing to the lives of our people and the preservations of our Planet's eco-balance. We extend ourselves as your partner in growth.

Wishing Good Luck!

Hari Singh
Managing Director.